BusinessDecision, a new web-based service that combines extensive consumer household, business, and demographic data with a powerful mapping technology known as geographic information systems (GIS) is now available to our library cardholders for free.
Local businesses will have access to the same consumer and demographic data used by the nation’s top companies to help with such tasks as finding prospective customers, analyzing trade areas, evaluating competitors, identifying new store locations, and targeting media buys and direct mail campaigns. By using BusinessDecision, businesses can reduce costs, improve services to existing customers, and attract new customers.
Our library cardholders can access BusinessDecision at the library or from any remote desktop computer through the library’s website. Library cards can be obtained online by visiting the library’s website or at any LVCCLD branch. Residents of Henderson and North Las Vegas can also access BusinessDecision through their respective library websites.
BusinessDecision is a service provided by CIVICTechnologies, Inc. of Pasadena, California, the nation’s leading provider of geographic information systems (GIS) for public libraries. The service is made available through Library Services and Technology Act (LSTA) funds from Institute of Museum and Library Services.